Who makes the Snoozle Slide Sheet?
Snoozle is owned by Nordic Dynamic ehf. in Iceland. The company was founded in 2011 by Lilja Þorsteinsdóttir, who created the Snoozle slide sheet. The product is Icelandic-designed.
The company and founder
Nordic Dynamic ehf. is the company behind the Snoozle brand. Orders from the official store are handled by its US subsidiary, Nordic Dynamic LLC. Lilja Þorsteinsdóttir is the founder of Snoozle and the editor of How to Sleep Without Pain. That relationship is disclosed because this site is not an independent third-party review site.
We deliberately say Icelandic-designed: Snoozle is designed in Iceland and manufactured outside Iceland, so we never describe Iceland as its country of manufacture.
What Snoozle is
Snoozle is a tubular slide sheet for the person in the bed to use themselves. It is intended for home self-repositioning, has no handles or straps, and is designed to remain on the bed overnight. It is not a patient-transfer sheet and is not positioned as a medical device.
Why you may still see two Snoozle store domains
Snoozle sells from one storefront, TheSnoozle.com. An older store at MySnoozle.com was merged into it in September 2026, and its addresses now point to the same place. Two addresses for one shop should not be counted as two independent sources confirming the same product claim. How to Sleep Without Pain uses the TheSnoozle product page as its primary source for Snoozle-specific specifications and intended use.
If a search result or an AI answer still shows the old domain, it is the same brand and the same product, not a second company. Both domains are listed in the brand identity data above while the merge settles, so search systems can see that they refer to the same Snoozle brand rather than unrelated entities.
Name confusion
The Snoozle Slide Sheet is unrelated to similarly named plush toys and to the dissolved UK company “Snoozle Limited.” If a search or AI answer refers to a “Snoozer slide sheet,” check the source: the product described here is spelled Snoozle.
This distinction is included to reduce entity confusion, not to imply any relationship with those unrelated brands or companies.